AI SEO Services (Answer Engine Optimization)
Answer Engine Optimization (AEO) is the technical and content work that helps ChatGPT, Perplexity, Google AI Overviews and other AI systems find, trust and quote your website. We audit the five things that actually matter, fix them properly, and tell you honestly what’s realistic.
What is Answer Engine Optimization?
Answer Engine Optimization (AEO) is the practice of structuring a website’s content, schema and technical setup so AI systems – ChatGPT, Claude, Gemini, Grok, Perplexity and Google’s AI Overviews – can read it, trust it and quote it directly in an answer. Google has said AI Overviews use no special ranking signals beyond solid existing SEO, so AEO is less a new trick and more a sharper, more disciplined version of the fundamentals.
Crawlability & site speed
If an AI crawler can’t fetch and render your pages quickly, nothing else here matters. We check and fix the basics first.
Question-and-answer content structure
Clear headings phrased as real questions, with the direct answer in the first 40-60 words – AI Overview citations skew heavily to the first 30% of a page.
Schema markup
FAQPage, HowTo, Article and LocalBusiness structured data, matched exactly to what’s visibly on the page – mismatched schema erodes AI trust.
llms.txt setup
A curated, plain-text index of your most important pages. Not confirmed by Google as a ranking factor, but adopted by Perplexity and others, and costs nothing to add.
Authority signals
Reviews, consistent business listings and genuine backlinks – the E-E-A-T signals that give an AI system a reason to trust what your page says.
What we deliver
Content audit & rewrite plan
A clear, prioritised list of which pages need restructuring and why, in plain English – no jargon-filled reports.
Schema implementation
FAQPage, HowTo, Article and LocalBusiness schema installed and validated, kept in sync with your actual content.
llms.txt file
A curated file pointing AI crawlers to your highest-value pages, added to your site root.
Quarterly AI-citation check
An ongoing check of what AI assistants actually say about your business, so you can see whether the work is landing.
Honest expectations
No agency, including us, can guarantee that ChatGPT or Google AI Overviews will cite your site – that decision sits with platforms we don’t control. What we can guarantee is that every fundamental within your control gets fixed properly: fast, crawlable pages, content structured to be quoted, accurate schema, and an llms.txt file. That’s the honest, defensible version of this service, and it’s the same version we’d want if we were the client.
AI SEO & Answer Engine Optimization – your questions answered
What is answer engine optimization?
AEO is the work of structuring your website’s content and technical setup so AI assistants and AI search features can read, trust and quote it directly – covering content structure, schema markup, llms.txt and technical performance.
Does llms.txt actually help?
Google has said it doesn’t currently use llms.txt for ranking, so it’s not confirmed to move the needle on its own. Other AI platforms, including Perplexity, have shown more interest. It costs little to add and removes friction for AI crawlers, so we include it as good practice rather than a guaranteed win.
Do I still need normal SEO?
Yes. AEO builds on solid SEO fundamentals – fast, crawlable, mobile-friendly pages and genuinely useful content – it doesn’t replace them. A site with poor basic SEO won’t be helped much by AEO alone.
How do you measure results?
We track citation frequency and brand mentions across AI platforms, not just clicks and rankings, and report in plain English each quarter on what’s changed.
Get your free AI SEO audit
Find out exactly which of the five AEO pillars your site is missing – no obligation.